Shopping Blog

The official source for information about Google Shopping and retail advertising

Wednesday, November 5, 2014

Brian Gavin Diamonds Sees 60% Increase in Customer Checkout with Enhanced Ecommerce

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(cross-posted on the Google Analytics Blog ) "Enhanced Ecommerce in Google Analytics made it extremely easy to analyze the metrics ...
82 comments:
Monday, November 3, 2014

How Local Retailers Can Use Digital to Connect With Consumers

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Conventional wisdom suggests that the rise of digital is making local retailers obsolete. But the reality is much different—technology actua...
53 comments:
Thursday, October 16, 2014

Online Retailers: The Secret to Seasonal Success in 2014

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(Cross-posted from the Google Analytics Blog ) Plan ahead. Over the past few years, we’ve seen the holiday rush begin earlier and ea...
32 comments:
Monday, October 13, 2014

Halloween’s Hottest Costume Trends Are Frozen

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Are you an Elsa, Olaf or Anna? Judging by the top trending searches for Halloween costumes on Google, you’re going to see a lot of each on...
47 comments:
Friday, October 10, 2014

2014 Holiday Shopper Research: Shopping Never Sleeps

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(Cross-posted from the Google Commerce Blog ) This holiday shopping season will be our most connected ever, with devices at our fingerti...
41 comments:
Thursday, October 2, 2014

Top holiday tips for retailers

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(Cross-posted from the Google Inside AdWords Blog ) With October kicking off this week, the holiday shopping season is just around th...
25 comments:
Friday, September 5, 2014

2014 Holiday Shopping Prep: Trends for Marketers

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The 2014 holiday shopping season is nearly upon us, and some shoppers are likely already looking for gifts to purchase. This year, brands an...
29 comments:
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