(cross-posted from the Google Inside AdWords Blog)

We’re excited to share our fall series of Learn with Google webinars. These web events will demonstrate how to use digital marketing to build brand awareness and give you the tools you need to drive sales. This season we’re focusing on Search and Display, two fundamental building blocks for digital marketing. We will be introducing new tools, as well as providing tips for existing ones. Every webinar is led by Google product experts and includes time for live Q&A. Sign up to start becoming a smarter digital marketer today.

Upcoming webinars:

17 [Wallet] Maximize mobile conversions with Google Wallet Instant Buy
22 [Search] Automate your AdWords bids to achieve your Target ROAS (return on ad spend) Goal
23 [Shopping] Google Shopping - Mobile/Local
29 [Mobile] Driving More Revenue from App Installs 

7 [Display] A Creative Approach to Engage with Your Customers Online
13 [Search] Measuring Conversions Across Devices 
14 [Display] Three Strategies to Increase Customer Engagement with Your Brand 
19 [Mobile] Building Multi-Screen Websites
21 [Search] Increase Relevancy with New Ad Formats and Extensions 

3 [Search] Using Your Cross-Device Conversion Data 
11 [Search] Improving Search Ad Relevance with Creative Optimizations 

Webinars are held Tuesdays through Thursdays at 10am Pacific/1pm Eastern 

Visit our webinar site to register for any of the live sessions and to access our large library of recorded content. You can also stay up-to-date on the schedule by adding our Learn with Google calendar to your own Google calendar to automatically see upcoming webinars.

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

 Posted by Matt Ludwig, Marketing Coordinator, Learn with Google